The Ontario government has started rolling out some slick new vehicle licence plates.

 

Redesigned to enhance the quality, design and production of the plate itself, Doug Ford’s government says of the plates: “Ontario’s Government for the people is introducing updated personal and commercial licence plates along with a new driver’s licence design that reflects a renewed government promise to put people first in everything it does.”

One of the most noticeable changes is the look of the new plates which has been replaced with a dark navy blue with light blue insets. The plates will also feature a renewed version of the trillium logo.

In addition to looking different, the government says the new design will actually last longer than its predecessor.

Another change to the plate is the replacement of the slogan “Yours To Discover” with the new catchphrase “A Place To Grow”. The government says the tagline is a tribute to Ontario’s unofficial “A place to Stand, a Place to Grow” anthem, which debuted at Expo ’67. The province’s commercial plates will feature the slogan “Open for Business”.

The province’s office of government and consumer services confirmed  that drivers are not required to update their current plates, but if they choose to they can purchase regular series plates in the new design for $59.00 at a Service Ontario location.

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